Chapter 86 Artist Management
Chapter 86 Artist Management
After Tong Liya left, the studio returned to silence.
Bai Ke retreated behind the screen to continue working, and Xiao Ai tactfully put on her headphones. Neither of them mentioned what had just happened again.
Ren Pingsheng leaned back in his chair, a cookie dangling from his mouth, staring blankly at the ceiling.
My mind wasn't on Tong Liya's rosy face.
It's Wang Li.
I didn't pay much attention when Tong Liya mentioned her earlier.
But now that I think about it, this agent might be more valuable than I initially thought.
The film and television industry can be divided into four sectors.
Production, distribution, brokerage, and theaters.
In this area, he barely managed to establish himself thanks to his foresight.
With the online distribution of "Report to the Boss" and the upcoming "Old Boys," they have gained a certain degree of autonomy.
Even through Gewara, a seed has been planted for future cinema ticketing.
As for cinema chains, they involve heavy assets, so we won't touch them.
The only area that remains undeveloped is the talent agency sector.
Ren Pingsheng chewed the biscuit and swallowed it, then sat up straight.
As the production of the film series continues to grow, the number of works produced will increase, and as the production team expands, there may even be multiple projects running concurrently.
At that time, what will be needed is a huge number of artists, but it will also be an excellent opportunity to cultivate your own team.
Tong Liya is the best example.
Today she came to ask if there were any new projects. It's less about looking for a job and more about looking for a sense of security.
The biggest fear for a young actor without any backing is not knowing where their next meal will come from.
Once you've finished filming and left, if you want to use them again, they'll either have raised their price or they've already signed with another company.
Therefore, being a broker is not only a necessity for expansion, but also a means of retaining talent.
By signing promising actors, you not only maintain control over casting but also cultivate rapport through long-term collaboration.
When actors feel secure and have room to grow, and they can rise in status and earn money, they will naturally be devoted to the profession.
The problem is that the brokerage industry has barriers to entry.
Because the company does not have any licensed professional brokers, Shengpingshi is not yet qualified to conduct brokerage business.
So far, he has not signed a formal artist management contract with Bai Ke and the others.
Of course, these guys didn't see themselves as celebrities. They were all just bricks in the revolution, ready to go wherever they were needed.
This kind of brotherhood is certainly useful in the early stages of starting a business, but it's impossible to do it forever.
After "Old Boys" airs, Bai Ke and his team will undoubtedly gain tremendous exposure.
There are also promising talents like Yin Zheng and Zhang Xiaofei who are just starting out. If we don't finalize the contracts with them as soon as possible, once they become famous, flies will come and try to poach them.
We need to develop the economic business as soon as possible.
The fastest way to get started is to find a ready-made agent.
Although in 2010, unlike in later years, individual agents could not sign management contracts with artists.
However, many individual agents still choose to cooperate with companies because this allows them to access more resources.
Take Wang Li for example. If she were to do it on her own, she wouldn't be able to get roles for Tong Liya and Guo Zhenni in "The Empress of China," but this just happened to provide Ren Pingsheng with a way out.
Originally, Ren Pingsheng planned to wait until Tong Liya's contract expired before trying to poach her.
But thanks to the domain name incident, his thinking has been opened up.
Why not try packaging Wang Li and her two artists together?
This family of three is exactly the kind of talent I need right now!
Thinking of this, Ren Pingsheng opened the drawer and took out the "Actor Employment Contract" that he had signed with Tong Liya before.
His gaze quickly swept over the signature area of the contract.
Party A: Shengping Vision Culture Media Co., Ltd.
Party B: Tong Liya.
"That's right."
If Tong Liya is an actress signed with an agency, then when she takes on roles, she must be signing a three-party contract.
Party B is the agency, and Party C is the actor himself. The actor's salary is deposited into the agency's account and then distributed to the actor according to a certain ratio.
But now, in this contract, in black and white, the second party is Tong Liya herself.
This means that she currently has no substantial contractual obligations to Happiness Blue Ocean!
In other words, as long as Wang Li is won over, this matter can be accomplished.
In this industry, agents are often the closest people to an artist, taking care of their food, lodging, and transportation, and sometimes understanding them better than their own family.
As long as they are not bound by a company contract, artists generally follow their agents wherever they go.
To take a recent example, the top agent Wang Jinhua changed employers twice, taking almost all of her artists with her each time, leaving her former employers with no recourse.
Ren Pingsheng put the contract back in the drawer and then took out the business card that Wang Li had given him when they were in Hengdian.
He dialed the number.
"Hello, Director Ren?" Wang Li's voice sounded slightly surprised, with noisy voices and music in the background, as if she were at an event.
"Sister Wang, is it convenient for us to talk?"
"Please, please wait a moment," came the sound of a chair being moved from the other end, and the noise gradually subsided. "Alright, Director Ren, please go ahead."
"Yaya came by today."
Wang Li's tone immediately tightened slightly, "Did she disturb your work? Oh dear, I told her not to be too impatient. This child is just too honest. Director Ren, please don't take offense."
"No," Ren Pingsheng interrupted her explanation, "She behaved very well, she was sensible and knew when to advance and retreat. I made this call not to talk about her."
"What is that?" Wang Li was taken aback.
"Sister Wang, when you're done with your work, please take some time to come to Yanjing. I'd like to talk to you in person."
Wang Li is a smart woman. She could tell that Ren Pingsheng said he wanted to talk in person but didn't mention the next film.
"What kind of topics are you going to talk about?"
"You'll see when you get here; it's not a bad thing."
"...Okay, Director Ren, your call comes at just the right time," Wang Li chuckled. "I was planning to take Zhenni to Yanjing the day after tomorrow to promote the drama with Yanjing TV. Whichever time is convenient for you, the night after tomorrow or the day after that, I'll come visit you anytime!"
"Then the night after tomorrow."
"No problem, I'll contact you when I get to Yanjing."
(PS: The details of the contract are inferred from the contract termination lawsuit between Zhenni and Wang Li.)
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